RETHINK
SPORT
Creating & delivering world-leading outdoor sports events while driving change towards a cleaner future.
At the origin, there is NATURE.
Autonomous. Untamable.
At the origin, there is our PASSION.
Vibrant. Unifying.
At the origin, there are its rough edges and all our personalities.
Its vastness and our duty of humility.
Its uniqueness and our desire for authenticity.
Its rhythms and our hearts beating in unison.
At the origin, there is the respect we hold for NATURE.
With conviction, we create sporting events that adapt to its cycles and its needs.
That take root in local territories and highlight local actors.
That welcome all audiences and raise awareness of the challenges of our time.
Unifying events where the extraordinary meets commitment.
Sport has its rhythm, and so does Nature.
Our partners
